Tag: Marketing Blog - Page 6

Similarly, to how social media revolutionised the online marketing landscape, the metaverse is about to do the same. It is imperative that marketing and communications brands pay close attention to the metaverse as it is indeed the next frontier for online interaction. Think about it like this, if brands had not made the shift to online marketing when social media became apparent, they would have been left behind and disregarded. Consumers would have forgotten about them and focussed on the brands that were engaging with them on social media platforms that they use every day. Ultimately, the metaverse is about to do the same and restructure online marketing forever, therefore if brands do not adapt to this, they will become irrelevant.

You’re in your final year of your marketing degree, or you’ve just graduated and are looking for jobs… only problem is that everywhere you apply for is asking for work experience, but how are you meant to have experience if no is willing to hire you in the first place?

Businesses usually spend a lot of time on goal setting, strategy development, but have you ever deliberated how you can achieve the marketing goals in an agile and effective manner? It is always good to review whether the marketing goals are on the right track. Otherwise, all investments and efforts will be diminished. 

An NFT (Non-fungible token) is not an unfamiliar word anymore in this era. It is a disruptive technology that created person-to-person communities in the digital world. I’m assuming that you have heard of NTFs? If you haven’t, it is not too late for you to learn more about it. NTFs are digital artworks, photographs, audio, music, and videos. People can purchase them through the blockchain, allowing collectors to own digital intellectual properties.

With the odd 500 million tweets bombarding users every day,Twitter provides live updates and information that ranges from the daily habits of someone’s pet cat to information on political speeches and issues, and just about everything in between. No wonder it’s easy to get lost in the sea of information that it provides. Luckily, the platform has introduced Twitter Communities that allows people with different interests to connect, share and interact with others who share their passions  or opinions.

Businesses usually spend a lot of time on goal setting, and strategy development, but have you ever taken the time to deliberate how you can effectively achieve your marketing goals? It is always beneficial to review whether the marketing goals that your business has set are on the right track, otherwise, your business will be wasting time, money, and resources. 

Marketing in education is all about how educational material can be marketed and made more accessible to institutions and individuals. A strong education marketing plan may enable instructional information to spread like wildfire over the world, igniting curiosity. It has also become extremely important for schools to have a marketing plan as well as a strong marketing strategy. We have put together 5 clever ways that schools are marketing in 2022. 

Writing a blog is the perfect opportunity to share your knowledge and passion with your readers. Generally, a blog consists of written content, visuals, multi-media and often has a comment section so your readers can interact with you. When you are writing a blog, remember you don't have to be a “professional’ writer. Your blog content can either be informative, persuasive, conversational or informal. However, if you want your blog to be engaging and successful, follow our ultimate guide to blogging. 

For most search engines, backlinks are the ultimate ranking factor. Traffic to your site is directly related to the quality of the backlinks your website has. Ultimately the greater number of authoritative websites that link to you, the better rankings and traffic you’ll get. It’s always important to remember the power of Google rankings. When you surf the web, Google analyses your websites backlinks to understand how your pages are connected to one another and in what way.

Remember Search Engine Optimising (SEO) ​ is a long-term game. To improve your site's ranking (SEO) we’ve made a list ‘10 Ways to Improve SEO’. Follow these suggestions and watch your website rise the ranks to the top of search-engine results.